Deep Dive Into Member Preferences and Retention
It’s clear that member retention is key to association survival, but do you know why your members keep coming back?
We asked more than 1,000 association members in the U.S. just that and their answers could make all the difference in understanding how to retain them and better nurture them up the loyalty spectrum.
Want to know what they think?
Join Amanda Myers and Peggy Smith of Community Brands to learn:
- What motivates your most loyal members
- The difference between Gen Xers and Millennials when it comes to loyalty
- The most effective ways to communicate your value to your members