Abila Launches End-of-Year Fundraising Hub

Helps nonprofit organizations plan for biggest giving period of the year

August 27, 2015 – AUSTIN, TexasAbila, the largest provider of software and services to nonprofits, associations, and governmental entities, today announced the launch of the End-of-Year Fundraising Hub. Based on industry data, one-third of all charitable giving occurs in the last three months of the year. December alone can account for up to 20 percent of all donations.

“Organizations need to be prepared to truly benefit during the last three months of the year,” said Rich Dietz, director of fundraising strategy for Abila. “And that means putting plans in place as early as September. As nonprofits look to stay top of mind with donors to increase engagement and revenue, we really believe the Abila EOY Fundraising Hub can help organizations take full advantage of this busy giving season.”

Key components of the End-of-Year Fundraising Hub:

  • Landing page: The landing page provides links to multiple resources, including blog posts, webinars, and downloadable checklists.
  • Blog posts: Expert insights on tips, tricks, and reports that will increase the chance of year-end fundraising success,
  • Webinars: Upcoming monthly webinars that are specifically focused on end-of-year giving topics, including how to plan and how to finish strong. Each live webinar has been approved for one continuing education credit for Certified Fundraising Executives.
  • Downloadable EOY Fundraising Plan: Comprehensive, 13-page, downloadable plan with customizable month-by-month checklists for September through December.

To learn more and access the End-of-Year Fundraising Hub, including the downloadable checklists, visit: http://www.abila.com/eoy.

About Abila
Abila is the leading provider of software and services to associations, nonprofits, and governmental entities that help them improve decision making, execute with greater precision, increase engagement, and generate more revenue. With Abila solutions, association and nonprofit professionals can use data and personal insight to make better financial and strategic decisions, enhance member and donor engagement and value, operate more efficiently and effectively, and increase revenue to better activate their mission. Abila combines decades of industry insight with technology know-how to serve more than 8,000 customers across North America. For more information, please visit www.abila.com.

Media Contact:
Jenna Overbeck