New York Public Radio Chooses Abila’s netFORUM Enterprise™
Leading Public Radio Producer to leverage purpose-built CRM to build and manage relationships with listeners and members
July 6, 2015- AUSTIN, Texas – Abila, the leading provider of software and services to nonprofits and associations, announced today that New York Public Radio, which operates WNYC and WQXR and is one of the leading producers of public radio content for national audiences, has chosen Abila netFORUM Enterprise’s comprehensive, cloud-based constituent relationship management system to better reach, engage, and manage relationships with listeners, members, and donors.
“We look forward to partnering with Abila to develop a more targeted and data-driven approach to engage all our constituents, whether donors, listeners or partner organizations.” said Anne O’Malley, vice president of membership for New York Public Radio. “As we expand into new markets and new digital content delivery platforms, we are looking to netFORUM Enterprise to help us better serve our diverse audience and build our membership.”
Key Features of netFORUM Enterprise include:
- Flexible platform enabling organization-wide use to more effectively personalize and target communications based on a comprehensive view of a constituent including donor history and preferences.
- Improved online donation process and real-time integration with mobile and web platforms.
- Full-range of reporting tools and dashboards to improve data access and analytical capabilities.
- Open and extensible platform allows for easy integration with other mission-critical applications.
“As New York Public Radio strives to fulfill their mission and deliver their unique services and programs, we are honored to have been selected as their constituent engagement and fundraising technology partner,” said Krista Endsley, chief executive officer for Abila. “We are dedicated to delivering technology to our customers that helps them create meaningful interactions, and more efficiently and effectively deliver services and programs that increase engagement, and enhance value for the constituent as they raise the funds needed to fulfill their mission. We look forward to the opportunity to prove our value and serve other organizations in the public media sector.”
Abila’s software and services are designed exclusively to meet the needs of nonprofits, associations, and government entities. Abila netFORUM Enterprise allows organizations to more effectively strengthen member and donor relationships. Based on keen analysis, organizations can pinpoint interactions and services that increase engagement, enhance value for the constituent, and raise more money to fulfill their mission. Abila also offers a network of partners and add-on products designed to meet the unique needs of nonprofits and associations through their industry leading Abila Marketplace. To learn more about Abila’s netFORUM Enterprise, please visit: http://www.abila.com/netforum-enterprise/.
About New York Public Radio
With an urban vibrancy and a global perspective, New York Public Radio produces innovative public radio programs, podcasts, and live events that touch a passionate community of over 14 million people monthly on air, online and in person. From its state-of-the-art studios in New York City, NYPR is reshaping radio for a new generation of listeners with groundbreaking, award-winning programs including Radiolab, Freakonomics Radio, On the Media, Here’s the Thing with Alec Baldwin and Carnegie Hall Live, among many others. New York Public Radio includes WNYC, WQXR, New Jersey Public Radio and The Jerome L. Greene Performance Space. Further information about programs, podcasts, and stations may be found at www.nypublicradio.org.
Abila is the leading provider of software and services to associations and nonprofit organizations that help them improve decision-making, execute with greater precision, increase engagement, and generate more revenue. With Abila solutions association and nonprofit professionals can use data and personal insight to make better financial and strategic decisions, enhance member and donor engagement and value, operate more efficiently and effectively, and increase revenue to better activate their mission. Abila combines decades of industry insight with technology know-how to serve more than 8,000 customers across North America. For more information, please visit www.abila.com.